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Identifying the influences on sport spectator recycling behaviours using the theory of planned behaviour

McCullough, Brian P. - In: International journal of sport management and marketing … 14 (2014) 1/4, pp. 146-168

Persistent link: https://www.econbiz.de/10010399893

Routledge Handbook of Sport and the Environment

McCullough, Brian P. - 2017 - First edition.

Section 1: Foundations of sport and environmental sustainability. An introduction to environmental sustainability and sport / Timothy B. Kellison, Brian P. McCullough -- Robustness of the sport and environmental sustainability literature and where to go from here / Cheryl Mallen -- Economics,...

Persistent link: https://www.econbiz.de/10013181567

Transformative marketing : health and well-being of Special Olympic athletes

McCullough, Brian P.; Trail, Galen T. - In: International Journal of Sports Marketing and Sponsorship 22 (2020) 3, pp. 477-492

Purpose: Transformative marketing provides a way to encourage positive behaviors. This approach can be applied to community intervention organizations, such as the Special Olympics. Such organizations bring services to provide activity, healthy eating, proper healthcare and caretaker education....

Persistent link: https://www.econbiz.de/10012276849

The influence of applicant sexual orientation, applicant gender, and rater gender on ascribed attributions and hiring recommendations of personal trainers

Cunningham, George B.; Sartore-Baldwin, Melanie L.; … - In: Journal of sport management : the official journal of … 24 (2010) 4, pp. 400-415

Persistent link: https://www.econbiz.de/10008656374

Recycling intentions among youth baseball spectators

McCullough, Brian P.; Cunningham, George B. - In: International journal of sport management and marketing … 10 (2011) 1/2, pp. 104-120

Persistent link: https://www.econbiz.de/10009407933

Equity-based sustainability and ecocentric management : creating more ecologically just sport organization practices

Sartore-Baldwin, Melanie L.; McCullough, Brian P. - In: Sport management review 21 (2018) 4, pp. 391-402

Persistent link: https://www.econbiz.de/10011911328

Marketing sustainability through sport : testing the sport sustainability campaign evaluation model

Trail, Galen T.; McCullough, Brian P. - In: European Sport management quarterly : ESMQ 20 (2020) 2, pp. 109-129

Persistent link: https://www.econbiz.de/10012256474

Measuring externalities : the imperative next step to sustainability assessment in sport

McCullough, Brian P.; Orr, Madeleine; Watanabe, Nicholas M. - In: Journal of sport management : the official journal of … 34 (2020) 5, pp. 393-402

Persistent link: https://www.econbiz.de/10012293361

Team identity and environmentalism : the case of Forest Green Rovers

Delia, Elizabeth B.; McCullough, Brian P.; Dalal, Keegan - In: Journal of sport management : the official journal of … 38 (2024) 5, pp. 353-364

Persistent link: https://www.econbiz.de/10015063581

Environmental matters in sport : sustainable research in the academy

Breitbarth, Tim; McCullough, Brian P.; Collins, Andrea; … - In: European Sport management quarterly : ESMQ 23 (2023) 1, pp. 5-12

Persistent link: https://www.econbiz.de/10014282403