Digital transformation will affect every company or organization sooner or later, regardless of the industry, country, or type of organization. In recent years, this impact has become disruptive, and there is an increasing need for companies to innovate their business models while using various...

Purpose: Digitalization and its technologies enables especially logistics startups to enter the market with low barriers. Well-established enterprises potentially suffer from this development by overlooking the ongoing technological leap. Therefore, the paper includes a research to point out...