Benoit, Ilgım Dara; Brashear Alejandro, Thomas; … - In: Journal of Business & Industrial Marketing 34 (2019) 1, pp. 49-61
Purpose: This paper aims to examine the role of social norms of justice and relationalism in salesperson–sales manager relationships, and their role in developing salesforce commitment and turnover. Design/methodology/approach: This study uses structural equation modeling to analyze survey...