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Supplier or co-optor : optimal channel and logistics selection problems on retail platforms

Cao, Kaiying; Xu, Yuqiu; Hua, Ye; Choi, Tsan-Ming - In: European journal of operational research : EJOR 311 (2023) 3, pp. 971-988

Persistent link: https://www.econbiz.de/10014440192

Reselling or hosting? : examining platform's co-opetition strategy with third-party sellers

Wang, Xuhong; Xiao, Yongbo; Dou, Yifan - 2025

Persistent link: https://www.econbiz.de/10015374159

New-media advertising and retail platform openness

Chen, Jianqing; Guo, Zhiling - In: MIS quarterly 46 (2022) 1, pp. 431-456

Persistent link: https://www.econbiz.de/10013286234

Perceived input control on online platforms from the application developer perspective : conceptualisation and scale development

Croitor, Evgheni; Benlian, Alexander - In: Journal of decision systems 28 (2019) 1, pp. 19-40

Persistent link: https://www.econbiz.de/10012156888

Retail Media at Online Platforms as Resellers or Marketplaces

Long, Fei - 2023

We examine the intersection of two major trends at online retail platforms: the emergence of retail media, which allows sellers to advertise on retail platforms alongside selling their products, and the platforms' switch away from reselling towards marketplace formats. We study whether and when...

Persistent link: https://www.econbiz.de/10014359864

Optimal trade-in strategy of business-to-consumer platform with dual-format retailing model

Cao, Kaiying; Xu, Xiaoyan; Bian, Yiwen; Sun, Yanhong - In: Omega : the international journal of management science 82 (2018), pp. 181-192

Persistent link: https://www.econbiz.de/10011937786

Competing for recommendations : the strategic impact of personalized product recommendations in online marketplaces

Zhou, Bo; Zou, Tianxin - In: Marketing science 42 (2023) 2, pp. 360-376

Persistent link: https://www.econbiz.de/10014317107

Customers' adoption of multiple platforms and retailers' channel performance : evidence from Chinese fast-food industry

Jiang, Peiqi; Zhang, Sha - In: Nankai business review international 15 (2024) 4, pp. 561-577

Persistent link: https://www.econbiz.de/10015414964

Competition or cooperation : Strategy analysis for a social commerce platform

Song, Haiqing; Wang, Rui; Wang, Yulan - In: European journal of operational research : EJOR 318 (2024) 2, pp. 560-574

Persistent link: https://www.econbiz.de/10015047972

Can third-party sellers benefit from a platform’s entry to the market?

Deng, Yiting; Tang, Christopher S.; Wang, Wei; Yoo, … - In: Service science 15 (2023) 4, pp. 233-249

Persistent link: https://www.econbiz.de/10014466079