Grid computing and grid topologies are attracting a growing amount of attention. Originating as a concept for sharing computing resources among wired participants, the grid concept is gradually been extended into the wireless world. A Wireless Grid is an augmentation of a wired grid that...

We study the impact of changes in the competitors’ listings in organic search results on the performance of sponsored search advertisements. Using data from an online retailer’s keyword advertising campaign, we measure the impact of organic competition on both click-through rate and...

Sponsored search accounts for 40% of the total online advertising market. These ads appear as ordered lists along with the regular search results in search engine results pages. The conventional wisdom in the industry is that the top position is the most desirable position for advertisers. This...

Social media platform owners often choose to provide tighter integration with their own complementary applications (i.e., first-party applications) as compared to that with other complementary third-party applications. We study the impact of such integration on consumer demand for first-party...

This paper examines the relationship between attitude towards health and neuroti cism and reporting of physical and psychological systems in mothers of chroni cally ill and healthy children. The relationship between reporting of symptoms by mothers, and complaints reported by the two groups of...