Tarasovych, Liudmyla; Yaremova, Maryna; Usiuk, Tetiana; … - In: E3S Web of Conferences 389 (2023), pp. 1-15
The article substantiates the idea that the implementation of the marketing paradigm in the social sphere is taking on increasing importance in order to address the urgent social issues that Ukraine will undoubtedly face in the near future, in addition to its economic and political issues. What...