We partnered with a leading U.S. academic medical center to empirically examine the impact of operational process changes designed to improve preoperative flow of patients through the perioperative environment. We focus on the implementation of centralized decision making and the introduction of...

Individual celebrities or “human brands” in fields ranging from sports to art to politics use social media platforms to connect and engage with their audience. We analyze the effects of the content generated by human brands (referred to as human brand generated content) on the popular social...

Purpose: The purpose of this paper is to investigate the factors affecting consumer demand for and the effects on tax on sparkling and non-sparkling bottled water in the USA. Design/methodology/approach: Using nationally representative data from 62,092 households and tobit econometric...

Motivated by the medical literature findings that physicians are inertial, we seek to understand (1) whether physicians exhibit structural persistence in drug choice (structural persistence occurs when the drug chosen for a patient depends structurally on the drug previously prescribed by the...