The effective promotion of products will largely determine the performance of the basic indicators of the innovative project, which include the time of return and sales, profits and efficiency and effectiveness. At implementation of innovation, the promotion of innovative products is...

As part of Russia’s transformation process of the last decade, the preconditions for the emergence of philanthropic institutions were created. However, there is a limited amount of research devoted to the philanthropic activity of Russians. This deficit stems from a lack of empirical data on...

The paper focuses on the issue on the development of international financial center in Russia. It provides an overview of the Russian official plans of development of the international financial center (based primarily in Moscow), reviews the existing literature on the emergence of IFCs, applies...

Ukrainian Abstract: Метою проведеного дослідження є визначення основних сучасних маркетингових сервісів за даними динаміки медіа ринку України. Маркетингові сервіси...

As part of Russia's transformation process of the last decade, the preconditions for the emergence of philanthropic institutions were created. However, there is a limited amount of research devoted to the philanthropic activity of Russians. This deficit stems from a lack of empirical data on the...