An experiment was conducted to explore whether loss aversion is altered when individuals are placed under a higher … level of cognitive load. The coefficients of monetary loss aversion were measured for 30 participants under low and high … loss aversion, as measured by choice, is altered when individuals are placed under a higher level of cognitive load …

are more loss averse than men …

We measure individual-level loss aversion using three incentivized, representative surveys of the U.S. population … (combined N = 3,000). We find that around 50% of the U.S. population is loss tolerant, with many participants accepting negative … participants are loss averse. Consistent with the difference between our study and the prior literature, loss aversion is more …

-dependent preference model that formalizes relative concerns via social loss aversion. Additionally, we relate our findings to the impact …

reference point for future consumption. The model incorporates the combination of loss aversion and anticipatory utility as …) and Kreps and Porteus (1978) can be reinterpreted in terms of optimal anticipation and loss aversion. Finally, I describe …

Building on Prospect Theory, we apply the concept of loss aversion to the formation of inflation perceptions and test … the assumption of loss aversion, inflation changes above a certain reference rate will be perceived more strongly …. Rejecting rationality of inflation perceptions in general under symmetric loss and in a majority of cases under flexible loss …

external validity of experiments with hard closure. prospect-theory ; endowment effect ; reference-dependence ; loss aversion …