Although the user stickiness of virtual travel communities has been widely discussed, few studies have explored the formation mechanism of user loyalty from the perspective of value co-creation. Using trust theory and value co-creation theory, this study explores the antecedent and consequence...

<heading id="h1" level="1" implicit="yes" format="display">ABSTRACT</heading>Interpreting accruals as working capital investment, we hypothesize based on "q"-theory that firms optimally adjust their accruals in response to discount rate changes. A higher discount rate means less profitable investments and lower accruals, and a lower discount rate means more...