Showing 1 - 10 of 76
Prior research shows that negative engagement is conceptually different from positive engagement, and necessitates further understanding and measurement instruments. This study reports a series of four studies leading to conceptualization, development, and validation of a negative actor...
Persistent link: https://www.econbiz.de/10013293212
PurposeCombining institutional work and actor engagement (AE) literature, this paper aims to elucidate how the collective action of market shaping occurs through the interplay between market shapers’ institutional work and engagement of other market actors. While markets are shaped by...
Persistent link: https://www.econbiz.de/10013210981
In this introduction to the special issue on market shaping and innovation, we place the phenomenon of market shaping in a broader societal context; suggesting that actors’ attempts to proactively influence markets are more commonplace during times of crises and discontinuities. We aggregate...
Persistent link: https://www.econbiz.de/10013210977
Considerable managerial and academic interest has made engagement a key priority in marketing and service research, spurring a rapidly increasing body of literature on this topic. Academic research initially explored customer engagement (CE) and customer engagement behavior within the...
Persistent link: https://www.econbiz.de/10013211010
Academic success traditionally has been assessed by publications in highly ranked journals. Other measures of research quality such as citations are now available, and these measures offer a wider perspective of academic contribution beyond simple article counting. Citations now are an important...
Persistent link: https://www.econbiz.de/10013211063
Purpose – The purpose of this paper is to introduce a new business model logic, highlighting value processes in and properties of platform business models to inform business model thinking from a systemic and dynamic perspective. It challenges the idea of firms managing, influencing and...
Persistent link: https://www.econbiz.de/10013211064
PurposeThe collaborative economy (CE), and within it, collaborative consumption (CC) has become a central element of the global economy and has substantially disrupted service markets (e.g. accommodation and individual transportation). The purpose of this paper is to explore the trends and...
Persistent link: https://www.econbiz.de/10013211065
In today’s technology driven, highly dynamic and interactive business environment, the role of ‘customer engagement’ (CE) in co-creating customer experience and value is receiving increasing attention from business practitioners and academics alike. While considerable academic attention...
Persistent link: https://www.econbiz.de/10013211072
Purpose: The purpose of this study is to diagnose the trajectory of influential conceptual articles in developing a research stream. The authors uncover the knowledge diffusion through influential conceptual articles and identify characteristics that make conceptual articles influential in...
Persistent link: https://www.econbiz.de/10012641043
Purpose – Actor engagement (AE) literature shows inconsistent understandings of engagement intensity. However, a holistic picture of the nature of AE intensity is foundational to advance empirical AE models and measurement frameworks. This paper provides a nuanced understanding of what...
Persistent link: https://www.econbiz.de/10014359812