donating a share of their profits to an existing non-profit organization. In our experiment, we find that this Corporate Social …

How do social media affect the success of charitable fundraising? We use individual-level longitudinal data and …'s contacts. However, results from a field experiment where broadcasting of the initial pledges was randomized suggest that the … observational findings were likely due to homophily rather than genuine social contagion effects. The experiment also shows that …

reframing of the ask amount increases donors and amount donated relative to daily reframing. A second field experiment targeted … relevance of multiple behavioral theoretical constructs in the sympathy bias and charity domain within one field setting. Beyond …

field experiment that compares the principal-first and agent-first orderings to each other and a gift-less control …