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The impact of omni-channel collaborative marketing on customer loyalty to fresh retailers : the mediating effect of the omni-channel shopping experience

Chen, Xiaoxia; Su, Xiaofeng; Li, Zhongbin; Wu, Jingjing; … - In: Operations management research : OMR ; advancing … 15 (2022) 3/4, pp. 983-997

Persistent link: https://www.econbiz.de/10013462553

Development of a motivation-trust-vulnerability (MTV) framework for cross-border online shopping : a cross-national application to Chinese and German consumers

Wagner, Gerhard; Fota, Anne; Schramm-Klein, Hanna; … - In: Schmalenbach journal of business research : SBUR 75 (2023) 3, pp. 389-414

Building on the motivation-ability (MA) theoretical framework, we develop a motivation-trust-vulnerability (MTV) framework to explain behavioral decision making in situations of uncertainty and vulnerability. We apply our new framework to cross-border online shopping, which is characterized by...

Persistent link: https://www.econbiz.de/10014491681

What drives consumers to shop on mobile devices? : insights from a meta-analysis

Luceri, Beatrice; Bijmolt, Tammo H. A.; Bellini, Silvia; … - In: Journal of retailing 98 (2022) 1, pp. 178-196

Persistent link: https://www.econbiz.de/10013207547

Categorization of multiple channel retailing in multi-, cross-, and omni-channel retailing for retailers and retailing

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Persistent link: https://www.econbiz.de/10011388119

Consumer behavior in omnichannel retailing

Özbük, Meltem Yetkin; Ünal, Duygu Aydın; Oktay, Büşra - In: Managing customer experiences in an omnichannel world : …, (pp. 75-95). 2021

Persistent link: https://www.econbiz.de/10012492210

Digital transformation of retail stores : the impact of digitalisation and omni-channel retail on the customer journey

Weiler, Anna-Katharina; Mühlbäck, Klaus; … - In: Digitale Transformation des Marketing, (pp. 109-122). 2018

des Omni-Channel-Ansatzes für den Einzelhandel sowie auf den sich daraus ergebenden Einfluss auf die Customer Journey. …

Persistent link: https://www.econbiz.de/10013258754

Relationship marketing in online retailing : a theoretical and empirical analysis from an Indian perspective

Deepika; Singh, Shashank Vikram Pratap - In: International journal of business information systems : … 44 (2023) 1, pp. 40-63

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Navigating the last mile : the demand effects of click-and-collect order fulfillment

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Persistent link: https://www.econbiz.de/10012593261

The mediating impact of stickiness and loyalty on word-of-mouth promotion of retail websites : a consumer perspective

Roy, Sanjit Kumar; Lassar, Walfried M.; Butaney, Gul T. - In: European journal of marketing : EJM 48 (2014) 9/10, pp. 1828-1849

Persistent link: https://www.econbiz.de/10010429758

Do extrinsic cues affect purchase risk at international e-tailers : the mediating effect of perceived e-tailer service quality

Cheng, Julian Ming Sung; Wang, Edward Shih-Tse; Lin, … - In: Journal of retailing and consumer services 15 (2008) 5, pp. 420-428

Persistent link: https://www.econbiz.de/10003742288