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Mode of store-brand introducti...
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Showing
1
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date (oldest first)
1
Substitution effect of retailer store
brand
and manufacturer encroachment
Balasubramanian, Ganesh
;
Ponnachiyur Maruthasalam, …
- In:
International journal of production economics
239
(
2021
),
pp. 1-19
Persistent link: https://www.econbiz.de/10012648818
Saved in:
2
Should leading
brand
manufacturers supply private label brands to retailers : calibrating the trade-offs
Milberg, Sandra J.
;
Cuneo, Andres
;
Langlois, Catherine C.
- In:
Industrial marketing management : the international …
76
(
2019
),
pp. 192-202
Persistent link: https://www.econbiz.de/10011990756
Saved in:
3
Manufacturer's channel strategy with retailer's store
brand
Wang, Lisha
;
Chen, Jing
;
Song, Huaming
- In:
International journal of production research
59
(
2021
)
10
,
pp. 3042-3061
Persistent link: https://www.econbiz.de/10012516533
Saved in:
4
National brands versus store brands : retailer fight against national brands to improve store brands via a dynamic discount pricing strategy
Yahyavi, Dawood
;
Taleizadeh, Ata Allah
;
Thaichon, Park
- In:
Operational research : an international journal
24
(
2024
)
4
,
pp. 1-36
Persistent link: https://www.econbiz.de/10015135751
Saved in:
5
How to compete with a supply chain partner : retailer's store
brand
vs. manufacturer's encroachment
Zhang, Zhe
;
Song, Huaming
;
Gu, Xiaoyu
;
Shi, Victor
; …
- In:
Omega : the international journal of management science
103
(
2021
),
pp. 1-16
Persistent link: https://www.econbiz.de/10012581747
Saved in:
6
Impacts of store-
brand
introduction on a multiple-echelon supply chain
Cheng, Rong
;
Duan, Yongrui
;
Zhang, Jianguang
;
Ke, Hua
- In:
European journal of operational research : EJOR
292
(
2021
)
2
,
pp. 652-662
Persistent link: https://www.econbiz.de/10012502387
Saved in:
7
To fight or not? : product introduction and channel selection in the presence of a platform's private label
Li, Yongjian
;
Chu, Mingsen
;
Bai, Xuanming
- In:
Transportation research : an international journal
181
(
2024
),
pp. 1-17
Persistent link: https://www.econbiz.de/10014462516
Saved in:
8
The impact of retail pricing leadership under manufacturer encroachment
Xing, Wan
;
Chen, Jing
;
Li, Wei
- In:
European journal of operational research : EJOR
310
(
2023
)
1
,
pp. 217-237
Persistent link: https://www.econbiz.de/10014339786
Saved in:
9
The influence of manufacturer encroachment on the supply chain : the conditional role of traditional retailer retail service investment
Zhang, Zijian
;
Xu, Yuanying
;
Meng, Lijiao
;
Luo, Renjie
; …
-
2024
Persistent link: https://www.econbiz.de/10015211002
Saved in:
10
Does a store
brand
always hurt the manufacturer of a competing national
brand
?
Ru, Jun
;
Shi, Ruixia
;
Zhang, Jun
- In:
Production and operations management : an international …
24
(
2015
)
2
,
pp. 272-286
Persistent link: https://www.econbiz.de/10010528686
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