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Heterogeneity in entry effects between nondurable consumer product categories
Kalyanaram, Gurumurthy - In: International journal of research in marketing : IJRM ; … 11 (1994) 3, pp. 219-231
Persistent link: https://www.econbiz.de/10001163885
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A comparison and an exploration of the forecasting accuracy of a loglinear model at different levels of aggregation
Foekens, Eijte W. - In: International journal of forecasting 10 (1994) 2, pp. 245-261
Persistent link: https://www.econbiz.de/10001172406
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The impact of business objectives and the time horizon of performance evaluation on pricing behavior
Keil, Sev K.; Reibstein, David; Wittink, Dick R. - 2002
Persistent link: https://www.econbiz.de/10001651259
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Semiparametric analysis to estimate the deal effect curve
Heerde, H. J. van; Leeflang, Peter; Wittink, Dick R. - 1999
Persistent link: https://www.econbiz.de/10001432853
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The estimation of pre- and post-promotion dips with store-level scanner data
Heerde, H. J. van; Leeflang, Peter; Wittink, Dick R. - 1999
Persistent link: https://www.econbiz.de/10001432857
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Continuous conjoint analysis
Wittink, Dick R.; Keil, Sev K. - In: Conjoint measurement : methods and applications, (pp. 411-434). 1999
Persistent link: https://www.econbiz.de/10001444737
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Continuous conjoint analysis
Wittink, Dick R.; Keil, Sev K. - In: Conjoint measurement : methods and applications, (pp. 515-538). 2001
Persistent link: https://www.econbiz.de/10001690286
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Continuous conjoint analysis
Wittink, Dick R.; Keil, Sev K. - In: Conjoint measurement : methods and applications ; with …, (pp. 541-564). 2003
Persistent link: https://www.econbiz.de/10001998833
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Market structure and industry influence on profitability
Bass, Frank M.; Cattin, Phillippe J.; Wittink, Dick R. - In: Strategy + structure, (pp. 181-197). 1977
Persistent link: https://www.econbiz.de/10001879355
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Pooling issues and methods in regression analysis with examples in marketing research
Bass, Frank M.; Wittink, Dick R. - In: Journal of marketing research : JMR 12 (1975) 4, pp. 414-425
Persistent link: https://www.econbiz.de/10001879463