The paper is devoted to the analysis of features of forming corporate image.We consider the image of a firm as primarily idea of the profile, type of activity of the firm, what and how the company does, about the quality of its goods and services, their features.The authors identifies eight...

The paper deals with current trends of information technologies in government decision making. In our opinion information mechanisms and state decision-making technologies take on special significance. The information field of the state decision-making process is formed by three main types of...

The paper deals with the advertising as a specific type of activity of entrepreneurship structures. The market of advertising effects is defined as the place, or rather, as the part of the information space where the offer (the entire set of advertising products and advertising messages) and...

The paper deals with the revealing of methodological bases of the branding system in the sphere of tourist-recreational services. We analyzes the global trends of the field of tourist and recreational services. The necessity of using modern methods of creating consumer loyalty, one of which is...

The article is devoted to analysis of problem of influence of Islam on investment activity. In comparison with other religions for Islam the tendency to invest its funds accordingly Islamic laws has increased in recent years, despite the fact that restrictions imposed by religion are more strong...

The paper is devoted to analysis of problem of influence of Confucianism on investment activity. We considered in detail the negative impact of the ethical aspects of Confucianism on China's investment activity based on the following seven factors:1. Strict hierarchy and ritualization in Chinese...

The paper is devoted to analysis of problem of influence of Hinduism on investment activity. In comparison with other religions, Hinduism does not support investors in their investments. Hinduism preaches spiritual development, which is not connected with economic success. The aim of the Hindu...

The article is devoted to analysis of problem of influence of Judaism on investment activity. In comparison with other religions Judaism does not limit significantly investors in their investments.The practice of Judaism for investors begins with the diversification of the investment portfolio....

The article is devoted to analysis of problem of influence of Buddhism on investment activity. In comparison with other religions Buddhism does not limit investors in their investments, but the essence of religion isn't combined with the idea of material savings. According to Jonathan Kherson...

The article is devoted to analysis of problem of influence of Protestantism on investment motives. Author made analysis of Webers' works which deals with protestant ethic which is foundation of Protestant teaching. Protestant ethic teaching unites several currents: from conservative to liberal....