This study addresses two questions about sub-packaging: 1) Do 100-calorie packages reduce the intake of overweight individuals more than normal-weight individuals? 2) Do they enable a person to accurately track intake? Thirty-seven undergraduates were randomly given either four 100-calorie...

Background: Most dietary programs fail to produce lasting outcomes because participants soon return to their old habits. Small behavioral and environmental changes based on simple heuristics may have the best chance to lead into sustainable habit changes over time. Objective: To evaluate...

A controlled field study of wine promotions in a midpriced chain restaurant generated three key findings: (1) selected wine recommendations increased sales by 12 percent, (2) food-wine pairing recommendations increased sales by 7.6 percent, and (3) wine tastings increased sales by 48 percent. In...

Objective: Because younger children lack the motor skills required to serve themselves without spilling, adults often ask children how much they would like to eat and then serve the requested amount onto bowls. Previous research shows that larger bowls biases adults towards serving themselves...

Background: Obesity has been associated with the expanding portion sizes of away-from-home foods. Although portion size norms and calorie density have increased outside the home, they could also have a parallel or referred impact on serving sizes in the home. Cookbook recipes might provide a...