This study develops and tests a set of novel theoretical predictions about the conditions under which category spanning is rewarded by external audiences. To do this, we revisit the assumption that comprehensible organizational identities are associated with individual categories. Drawing on...

Climate change has been one of the most contested truths for the last two decades. Many social scientists within the academy and this volume have spent years discerning the nature of this truth and articulating its importance for business, organizations and society. Yet these same scholars face...