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Antecedents of repurchase intention : propositions towards using marketing strategy to mitigate the attrition of online students
Kenney, Matthew G.
;
Khanfar, Nile M.
- In:
Services marketing quarterly
30
(
2009
)
3
,
pp. 270-286
Persistent link: https://www.econbiz.de/10003865582
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