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Addresses the question of whether ‐ now that we exist in the much heralded “information era” ‐ the information needs of those engaged in marketing are being satisfied. With interest in the Internet, as a burgeoning global communications medium, we now understand how things might be in...
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Addresses the question of whether the information needs of those engaged in marketing management are being delivered satisfactorily by information providers. It is plainly evident that the use of the Internet and the intranet as global communication tools has risen exponentially over the past...
Persistent link: https://www.econbiz.de/10014946891
Argues that the way in which the UK Government, through its various departments and quangos, approaches designed to approve the effectiveness of the small business sector, is based on a flawed understanding of how small businesses actually operate. Argues that this naïve, over‐simplistic...
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"Financial crisis" is sometimes regarded as synonymous with "economic crisis", but this is an oversimplification and risks missing the feedback loops between the financial and real economies. In this paper, the role of money is revisited in the context of distinguishing the real economy from the...
Persistent link: https://www.econbiz.de/10012611686