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Purpose: The purpose of this study is to explore organizational enablers of frontline employees’ (FLEs) service-sales ambidexterity (SSA) in industrial firms expanding their digital service portfolios. Design/methodology/approach: The authors conducted a qualitative study of five industrial...
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Part I: Theoretical Considerations -- Introduction to Managing Industrial Services -- Servitization of Manufacturing Companies -- Fundamentals of Industrial Service Management -- Service Strategy -- Organizational Structure -- Service Innovation -- Service Sales -- Service Operations -- Customer...
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Das Buch behandelt einen integrierten Managementansatz zur Sicherung einer längerfristigen Wettbewerbsfähigkeit, ausgehend von der aktuellen Situation produzierender Unternehmen in Westeuropa . Es erlaubt Unternehmen, abhängig von der jeweils spezifischen Umfelddynamik, die notwendige...
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Theoretically based on public service logic (PSL), this paper explores the barriers and capabilities surrounding public sector value co-creation with private sector organizations in the context of digital transformation. Specifically, value co-creation efforts at a large public transport and...
Persistent link: https://www.econbiz.de/10012612287
Purpose – Despite the proven benefits of an extended service business, most manufacturing companies find it extremely difficult to increase service revenues successfully. Design/methodology/approach – An extensive benchmarking project was conducted with a variety of firms in order to gain a...
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