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Brand management
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Christodoulides, George
91
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23
Khan, M. Sajid
20
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15
Naumann, Earl
12
de Chernatony, Leslie
10
Leek, Sheena
9
Williams, Paul
8
Ashill, Nicholas J.
7
Jevons, Colin
6
Burton, Suzan
5
De Chernatony, Leslie
5
Siamagka, Nikoletta Theofania
5
Siamagka, Nikoletta-Theofania
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Stathopoulou, Anastasia
5
Ashill, Nicholas Jeremy
4
Boukis, Achilleas
4
Cottam, Susan
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Haverila, Matti
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Pappu, Ravi
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Argyriou, Evmorfia
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Ashill, Nick J.
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Bonhomme, Jennifer
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Chatzipanagiotou, Kalliopi
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Chernatony, Leslie de
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Daghfous, Abdelkader
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Presi, Caterina
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Bateman, Rob
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Naumann, Earl R.
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Industrial marketing management : the international journal for industrial and high-tech firms
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ECONIS (ZBW)
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ArchiDok
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11
Customer attitudes of stayers and defectors in B2B services: Are they really different?
Williams, Paul
;
Khan, M. Sajid
;
Ashill, Nicholas J.
; …
- In:
Industrial marketing management : the international …
40
(
2011
)
5
,
pp. 805-816
Persistent link: https://www.econbiz.de/10009178248
Saved in:
12
Customer dissatisfaction and defection: The hidden costs of downsizing
Williams, Paul
;
Khan, M. Sajid
;
Naumann, Earl
- In:
Industrial marketing management : the international …
40
(
2011
)
3
,
pp. 405-414
Persistent link: https://www.econbiz.de/10008884374
Saved in:
13
Exploring memorable experiences in luxury hotels
Murray, Jessica C.
;
Harrington, Robert J.
;
Chathoth, …
- In:
International journal of contemporary hospitality management
37
(
2025
)
1
,
pp. 296-315
Persistent link: https://www.econbiz.de/10015210173
Saved in:
14
Understanding the causes of defection among satisfied B2B service customers
Naumann, Earl
;
Haverila, Matti
;
Khan, M. Sajid
; …
- In:
Journal of marketing management : MM
26
(
2010
)
9/10
,
pp. 878-900
Persistent link: https://www.econbiz.de/10008664032
Saved in:
15
Customer dissatisfaction and defection : the hidden costs of downsizing
Williams, Paul
;
Khan, M. Sajid
;
Naumann, Earl
- In:
Industrial marketing management : the international …
40
(
2011
)
3
,
pp. 405-413
Persistent link: https://www.econbiz.de/10008991582
Saved in:
16
The problem with standardizing international market research : a case study from B2B service
Khan, M. Sajid
;
Naumann, Earl
;
Haverila, Matti J.
- In:
Australasian marketing journal
22
(
2014
)
2
,
pp. 84-92
Persistent link: https://www.econbiz.de/10010400515
Saved in:
17
Customer satisfaction and loyalty in B2B services : directions for future research
Naumann, Earl
;
Williams, Paul R.
;
Khan, M. Sajid
- In:
The marketing review
9
(
2009
)
4
,
pp. 319-333
Persistent link: https://www.econbiz.de/10003916455
Saved in:
18
Customer attitudes of stayers and defectors in B2B services : are they really different?
Williams, Paul
;
Khan, M. Sajid
;
Ashill, Nicholas J.
; …
- In:
Industrial marketing management : the international …
40
(
2011
)
5
,
pp. 805-815
Persistent link: https://www.econbiz.de/10009273996
Saved in:
19
Cross-cultural comparison of customer satisfaction research : USA vs Japan
Khan, M. Sajid
;
Naumann, Earl
;
Bateman, Rob
;
Haverila, Matti
- In:
Asia Pacific journal of marketing and logistics
21
(
2009
)
3
,
pp. 376-396
Persistent link: https://www.econbiz.de/10003883523
Saved in:
20
Drivers of user loyalty intention and commitment to a search engine : an exploratory study
Sirdeshmukh, Deepak
;
Ahmad, Norita B.
;
Khan, M. Sajid
; …
- In:
Journal of retailing and consumer services
44
(
2018
),
pp. 71-81
Persistent link: https://www.econbiz.de/10011904324
Saved in:
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