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Geomarketing as an important element of a food retailer's business model : a managerial view

Kita, Pavol; Maciejewski, Grzegorz; Žambochová, Marta; … - In: International journal of management and economics 60 (2024) 1, pp. 46-58

The aim of the study is to explore how geomarketing becomes a key element in managing the business model (BM) of an established retailer on the food market. The survey sample comprised 244 stores, whose managers were questioned by means of a semi-structured interview in 2021. Cluster analysis...

Persistent link: https://www.econbiz.de/10014503201

Economic uncertainty : a perspective of young consumers

Ozimek, Irena; Kulykovets, Olena; Szlachciuk, Julita; … - In: Trust, media and the economy : mutual relations, (pp. 235-245). 2025

Persistent link: https://www.econbiz.de/10015376066

The concerns among young consumers on selected socio-environmental factors

Kulykovets, Olena; Bobola, Agnieszka; Ozimek, Irena; … - In: Trust, media and the economy : mutual relations, (pp. 246-258). 2025

Persistent link: https://www.econbiz.de/10015376068

Factors influencing the choice and quality assessment of hotel facilities in Poland

Ozimek, Irena; Szlachciuk, Julita; Kulykovets, Olena; … - In: Folia oeconomica Stetinensia : FOS 17 (2017) 1, pp. 170-181

Persistent link: https://www.econbiz.de/10011780390

Marketing aspects of market orientation of Slovak indusrial enterprises in purchasing

Kita, Jaroslav; Grossmanová, Marta; Kita, Pavol - In: Argumenta oeconomica (2008) 2, pp. 109-124

Persistent link: https://www.econbiz.de/10003802189

Retailer processes centred on the food market as the main determinate of business models in the context of retail size

Kita, Pavol; Čvirik, Marián - In: Journal of retailing and consumer services 81 (2024), pp. 1-10

Persistent link: https://www.econbiz.de/10015123192

L' activité des entreprises industrielles slovaques dans le domaine de la vente : création de valeur et renforcement du nouveau modèle de croissance "made in Europe"

Kita, Pavol; Dano, Ferdinand; Kita, Jaroslav; … - In: Après la crise ... : l'Europe comme espace de …, (pp. 191-203). 2012

Persistent link: https://www.econbiz.de/10009748930

Present approaches of enterprises to offer within the customer-supplier relationships in the Slovak industrial market

Kita, Jaroslav; Kita, Pavol; Grossmanová, Marta - In: Ekonomické rozhl'ady 39 (2010) 2, pp. 159-175

Persistent link: https://www.econbiz.de/10008825774

Segmentation of consumers in the context of their space behaviour : case study of Bratislava

Grossmanová, Marta; Kita, Pavol; Žambochová, Marta - In: Prague economic papers : a bimonthly journal of … 25 (2016) 2, pp. 189-202

Persistent link: https://www.econbiz.de/10011455619

Consumer behaviour of Slovak households in the sphere of organic food in the context of sustainable consumption

Kita, Pavol; Žambochová, Marta; Strelinger, Ján; … - In: Central European business review : CEBR 10 (2021) 1, pp. 1-17

Persistent link: https://www.econbiz.de/10012491991