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Today, fast food industry is growing rapidly in India. It is getting adapted and also being upgraded according to Indian food requirements. Online food ordering apps and sites are developed in order to meet consumer's expectations. With the changing food preferences and habits of the people, it...
Persistent link: https://www.econbiz.de/10014101496
This study is proposed to determine factors impacting Consumers’ Satisfaction and Repurchase Intention on the E-commerce Platform in Bangkok, Thailand. The objectives of this research also to determine the impact of consumers’ satisfaction on repurchase intention, the impact of different...
Persistent link: https://www.econbiz.de/10013290393
The COVID-19 pandemic has dramatically changed people's life and the ways businesses implement their social responsibility initiatives. During the COVID-19 pandemic, online and digital platforms have been increasingly realized as important mechanisms for businesses undertaking and implementing...
Persistent link: https://www.econbiz.de/10012417931
Businesses are increasingly embracing the dynamics of digital technologies, as they communicate with interested parties about their responsible initiatives through corporate websites, social media platforms and other interactive channels. Therefore, a quantitative study involving 202...
Persistent link: https://www.econbiz.de/10012914511
The Web has become a major laboratory of what consumers search, comment upon, and purchase in the real economy. This paper leverages a mash-up of online Google search and of social media (Twitter, Facebook, and others) to “nowcast” the relative product sales performance of telecoms companies...
Persistent link: https://www.econbiz.de/10014179162
Objective – Changing environment in the business world is affecting business and the advent of the Internet has also had an enduring effect in the way companies do business. In ensuring the continued survival of a company it becomes imperative that a company develop a loyal customer base. The...
Persistent link: https://www.econbiz.de/10014120318
This study examines the trade-off between online advertising effectiveness and (do-not-track) privacy regulation. Recent literature on ad-financed business model predicts that consumers who patronize multiple platforms (multi-homing) can have less per-impression value as they may see duplicated...
Persistent link: https://www.econbiz.de/10014032529
The impact of low search costs in Internet markets has received a great deal of attention in the academic literature and in the press. While many have argued that the presence of low search costs will lead to strong price competition and vanishing margins, the empirical evidence is decidely...
Persistent link: https://www.econbiz.de/10014075240
I present two types of data about the publication and review process in the accounting, economics, finance, management, marketing, psychology, and natural science disciplines. First, I collect all articles published in 2012 in top tier journals of these disciplines and compare the articles based...
Persistent link: https://www.econbiz.de/10012972640
Many question the value of accounting scholarship to society. We compared the attention the general public, policy makers, and academics give to academic accounting research relative to other business disciplines and other more general disciplines (economics, psychology, and other sciences). The...
Persistent link: https://www.econbiz.de/10012853888