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Curvilinear effects of corporate philanthropy on stakeholders and financial performance
Lee, Jungwon
;
Kim, Ohsung
;
Park, Cheol
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
5
,
pp. 1108-1130
Persistent link: https://www.econbiz.de/10015210502
Saved in:
2
The effect of eWOM on movie sales considering competition and culture
Lee, Jungwon
;
Park, Cheol
- In:
Asia marketing journal
26
(
2024
)
2
,
pp. 60-76
Persistent link: https://www.econbiz.de/10015398962
Saved in:
3
Customer engagement on social media, brand equity and financial performance : a comparison of the US and Korea
Lee, Jungwon
;
Park, Cheol
- In:
Asia Pacific journal of marketing and logistics
34
(
2022
)
3
,
pp. 454-474
Persistent link: https://www.econbiz.de/10013163344
Saved in:
4
The effect of consumer group breadth and depth on movie sales : the mediating effect of eWOM-to-viewing ratio
Lee, Jungwon
;
Lee, Yunhye
;
Park, Cheol
- In:
Asia Pacific journal of marketing and logistics
34
(
2022
)
4
,
pp. 707-738
Persistent link: https://www.econbiz.de/10013163378
Saved in:
5
Social media content, customer engagement and brand equity : US versus Korea
Lee, Jungwon
;
Park, Cheol
- In:
Management decision
60
(
2022
)
8
,
pp. 2195-2223
Persistent link: https://www.econbiz.de/10013350343
Saved in:
6
Monitoring and structure of debt contracts
Park, Cheol
- In:
The journal of finance : the journal of the American …
55
(
2000
)
5
,
pp. 2157-2195
Persistent link: https://www.econbiz.de/10001524426
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7
Financing modes and information structure : single round financing vs. staged financing
Park, Cheol
- In:
Journal of economic research
8
(
2003
)
2
,
pp. 139-167
Persistent link: https://www.econbiz.de/10001874065
Saved in:
8
Voluntary disclosure of information
Park, Cheol
- In:
Journal of economic research
15
(
2010
)
2
,
pp. 147-170
Persistent link: https://www.econbiz.de/10008656108
Saved in:
9
Structure of debt contracts with a weak moral hazard problem
Park, Cheol
- In:
Journal of economic research
21
(
2016
)
3
,
pp. 357-386
Persistent link: https://www.econbiz.de/10011603505
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10
Antecedents of online reviews' usage and purchase influence: an empirical comparison of US and Korean consumers
Park, Cheol
;
Lee, Thae Min
- In:
Journal of interactive marketing : a quarterly …
23
(
2009
)
4
,
pp. 332-340
Persistent link: https://www.econbiz.de/10003893299
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