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Exploring a new form of interaction in the match day : virtual reality technologies among fans of soccer
Langaro, Daniela; Oliveira, Pedro; Loureiro, Sandra … - In: Journal of promotion management : innovations in … 28 (2022) 6, pp. 729-748
Persistent link: https://www.econbiz.de/10013277302
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Consumer perceptions matter : a case study of an anomaly in English football
Reade, J. James; Ours, Jan C. van - 2024
In 1983 England's fifth-tier football competition introduced a two-points-for-a-home-win and three …
Persistent link: https://www.econbiz.de/10015326333
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Game outcome uncertainty in the English Premier League : do German fans care?
Schreyer, Dominik; Schmidt, Sascha L.; Torgler, Benno - In: Journal of sports economics 19 (2018) 5, pp. 625-644
Persistent link: https://www.econbiz.de/10011880047
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Consumer perceptions matter : a case study of an anomaly in English football
Reade, J. James; Ours, Jan C. van - 2024
In 1983 England's fifth-tier football competition introduced a two-points-for-ahome-win and three …
Persistent link: https://www.econbiz.de/10014512909
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Baseball : a poor substitute for football ; more evidence of sports gambling as consumption
Paul, Rodney J.; Weinbach, Andrew P. - In: Journal of sports economics 14 (2013) 2, pp. 115-132
Persistent link: https://www.econbiz.de/10009770105
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Our fans in the north : the demand for British rugby league
Jones, J. C. H.; Schofield, John; Giles, David E. A. - In: Applied economics 32 (2000) 14, pp. 1877-1887
Persistent link: https://www.econbiz.de/10001524499
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Branding, Sponsorship and Advertising in the Barclays Premier League
Sosnovskikh, Sergey - 2017
This research aims to investigate the influence of the Barclays Premier League sponsors on the football spectators. It … evaluates different types of advertising in football industry and analyses football clubs and players as brands, their … football clubs and players in the Premier League on fans and identifies which of these have a bigger impact. Data collection …
Persistent link: https://www.econbiz.de/10014123218
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A study of satellite fans' existing team Identification and attitudes toward a new, local franchise : a case study of UK-Based National Football fans
Monaghan, Daniel; League, Daniel Read - In: Sport marketing quarterly : preferred journal of the … 31 (2022) 4, pp. 322-336
Persistent link: https://www.econbiz.de/10013532052
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The New Temple of Football Fans : The Birth of Disneystats
Dever, Ayhan - 2018
consumption has changed traditional life style and entertainment culture. Football stadiums are also affected by this change. Just … like Disneyland, today's football stadiums has become an entertainment center because of transforming football into an … economic factor. Football industry expressed by billion dollars start to provide supporters quality service. For this reason …
Persistent link: https://www.econbiz.de/10012926226
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The effects of overseas exhibition games on consumer interest : the case of the English Premier League
Nalbantis, Georgios; Pawlowski, Tim - In: European Sport management quarterly : ESMQ 24 (2024) 6, pp. 1278-1297
Persistent link: https://www.econbiz.de/10015178272