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Effect of WeChat interaction on brand evaluation : a moderated mediation model of para-social interaction and affiliative tendency

Zhang, Chubing; Zhang, Zhuo-Ping; Chang, Ying; Li, Tian-Ge - In: Journal of retailing and consumer services 64 (2022), pp. 1-9

Persistent link: https://www.econbiz.de/10013209550

Social cognition of humanoid robots on customer tolerance of service failure

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Social loafing in online brand communities : the roles of personality and dehumanization

Hou, Ru-Jing; Han, Sheng-Hao; Zhang, Yu-Dong; Zhang, Chubing - In: Online Information Review 45 (2021) 6, pp. 1064-1079

Purpose: The biggest obstacle to the sustainable development of online brand communities is social loafing. Based on 3M Hierarchical Model of Personality, this paper aims to discuss the influence of the Big Five on social loafing in online brand communities, and consider the mediating role of...

Persistent link: https://www.econbiz.de/10012541682

Linking big data analytical intelligence to customer relationship management performance

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Impact of consumer valuation updating in a competitive software market

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An experimental investigation into the hash functions used in blockchains

Wang, Fuqin; Chen, Yijiang; Wang, Ruochen; Akindipe, … - In: IEEE transactions on engineering management : EM 67 (2020) 4, pp. 1404-1424

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Reveal or hide? : impact of demonstration on pricing decisions considering showrooming behavior

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The optimal green strategies for competitive ocean carriers under potential regulation

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Innovative development strategy of a risk-averse firm considering product unreliability under competition

Zheng, Wei; Li, Bo; Song, Dongping; Li, Yanran - In: Transportation research / E : an international journal 172 (2023), pp. 1-24

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Spatial strategic research on tourism development of Bohai Circle

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