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How does celebrity involvement influence travel intention? : the case of promoting Chengdu on TikTok
Zhu, Chris; Fong, Lawrence Hoc Nang; Gao, Huicai; … - In: Information technology & tourism 24 (2022) 3, pp. 389-407
Persistent link: https://www.econbiz.de/10013447885
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Restriction reduction : the effects of mobility restriction on consumers' preferences for advertisements of tourism products
Luo, Xiaoyan; Hu, Jihao; Wan, Lisa C.; Yi, Xiao - In: Tourism management : research, policies, practice 94 (2023), pp. 1-11
Persistent link: https://www.econbiz.de/10013440008
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Message framing strategies in promoting tourists' pro-environmental behavioral intentions : the interaction of social distance and message framing
Zhao, Xinxin; Yao, Yanbo; Ren, Lianping; Jia, Guangmei - In: Journal of travel and tourism marketing 40 (2023) 8, pp. 678-692
Persistent link: https://www.econbiz.de/10014447622
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Humor on destination websites : effects of humor on attitudes and visit intentions
Godovykh, Maksim; Fu, Xiaoxiao; Leung, Xi Yu - In: Tourism analysis : an interdisciplinary tourism & … 28 (2023) 3, pp. 371-386
Persistent link: https://www.econbiz.de/10014423468
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The effectiveness of the destination logo : congruity effect between logo typeface and destination stereotypes
Li, Fangxuan; Ma, Jianan - In: Tourism management : research, policies, practice 98 (2023), pp. 1-14
Persistent link: https://www.econbiz.de/10014304505
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Short video marketing and travel intentions : the interplay between visual perspective, visual content, and narration appeal
Gan, Jianhong; Shi, Si; Filieri, Raffaele; Leung, … - In: Tourism management : research, policies, practice 99 (2023), pp. 1-13
Persistent link: https://www.econbiz.de/10014320905
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The impact of post-disaster communication on destination visiting intention
Huang, Mei; Wang, Kexin; Liu, Yue; Xu, Shuangyu - In: Journal of hospitality and tourism insights 7 (2024) 2, pp. 783-799
Persistent link: https://www.econbiz.de/10014526810
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Investigating the impact of social media images' value, consumer engagement, and involvement on eWOM of a tourism destination : a transmittal mediation approach
Abbasi, Amir Zaib; Tsiotsou, Rodoula H.; Khalil Hussain; … - In: Journal of retailing and consumer services 71 (2023), pp. 1-15
Persistent link: https://www.econbiz.de/10014265687
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Seize the time! : how perceived busyness influences tourists' preferences for destination advertising messages
Yang, Chen; Hu, Jing - In: Journal of travel research : a quarterly publication of … 63 (2024) 3, pp. 588-605
Persistent link: https://www.econbiz.de/10014582359
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Touristische Beschilderung in Deutschland und Österreich : Wahrnehmung, Effekte, Entscheidungsverhalten
Groß, Sven (ed.) - 2024 - 2., überarbeitete und erweiterte Auflage
Persistent link: https://www.econbiz.de/10014490079