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Constructing online switching barriers : examining the effects of switching costs and alternative attractiveness on e-store loyalty in online pure-play retailers

Ezlika Ghazali; Bang, Nguyen; Mutum, Dilip S.; … - In: Electronic markets : the international journal on … 26 (2016) 2, pp. 157-171

Persistent link: https://www.econbiz.de/10011666746

Health and cosmetics : investigating consumers' values for buying organic personal care products

Ezlika Ghazali; Soon, Pat Chen; Mutum, Dilip S.; Bang, … - In: Journal of retailing and consumer services 39 (2017), pp. 154-163

Persistent link: https://www.econbiz.de/10011747770

Understanding new religion-compliant product adoption (NRCPA) in Islamic markets

Al-Hajla, Ali Homaid; Bang, Nguyen; Melewar, T. C.; … - In: Journal of global marketing 32 (2019) 4, pp. 288-302

Persistent link: https://www.econbiz.de/10012201038

Management of Shari’ah Compliant Businesses : Case Studies on Creation of Sustainable Value

Ezlika Ghazali (ed.); Mutum, Dilip S. (ed.); … - 2019

Introduction: Managing Shari'ah Compliant Businesses to Create Sustainable Value -- Islamic Financial Management: The Challenges and Potentials of Improving Access to Islamic Financial Services in Non-Muslim Countries: The Case of Australia -- The Role of Cash Waqf in Poverty Reduction: A...

Persistent link: https://www.econbiz.de/10012398583

Expectations and beyond : the nexus of AI instrumentality and brand credibility in voice assistant retention using extended expectation-confirmation model

Ezlika Ghazali; Mutum, Dilip S.; Na Kai Lun - In: Journal of consumer behaviour 23 (2024) 2, pp. 655-675

Persistent link: https://www.econbiz.de/10014507464

Social entrepreneurship and volunteering : moderation effects of volunteer experience levels on social entrepreneurial intent model

Ezlika Ghazali; Mutum, Dilip S.; Bang, Nguyen; Zalfa … - In: Entrepreneurship research journal : ERJ 14 (2024) 1, pp. 53-88

Persistent link: https://www.econbiz.de/10014526154

Case 2: Maxis : the social media quagmire and the road to redemption

Mutum, Dilip S.; Ezlika Ghazali; Wai Ling Ng - In: Marketing Case Studies in Emerging Markets : …, (pp. 23-32). 2024

Persistent link: https://www.econbiz.de/10014528087

Restaurant choice and religious obligation in the absence of halal logo : a serial mediation model

Ezlika Ghazali; Mutum, Dilip S.; Waqas, Muhammad; Bang, … - In: International journal of hospitality management 101 (2022), pp. 1-9

Persistent link: https://www.econbiz.de/10013271315

Consumer behavior during and post-COVID-19 in Indonesia and Malaysia

Tjiptono, Fandy; Khan, Ghazala; Soo Yeong Ewe; … - In: COVID-19 and the Evolving Business Environment in Asia …, (pp. 205-233). 2022

Persistent link: https://www.econbiz.de/10013284070

Transformation of personal selling during and after the COVID-19 pandemic

Soo Yeong Ewe; Ho, Helen Hui Ping - In: COVID-19 and the Evolving Business Environment in Asia …, (pp. 259-279). 2022

Persistent link: https://www.econbiz.de/10013284075