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Market entry strategies : internationalization theories, concepts and cases
Glowik, Mario - 2020 - 3., completely revised and updated edition
Persistent link: https://www.econbiz.de/10011991055
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Zur Rolle von Fertigungsstandorten der Fernsehgeräteindustrie in Mittelosteuropa am Beispiel Ungarn
Glowik, Mario - In: Internationales Management in den Märkten Mittel- und …, (pp. 355-366). 2004
Persistent link: https://www.econbiz.de/10002169470
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Market entry networks of Japanese firms in the CEE
Glowik, Mario - In: Proceedings of the 16th Annual Conference on Marketing …, (pp. 89-101). 2008
Persistent link: https://www.econbiz.de/10003799939
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From relocation to regional competence cluster : recent developments of the television set industry in Central- and Eastern European countries
Glowik, Mario - In: Proceedings of the 15th Annual Conference on Marketing …, (pp. 73-89). 2007
Persistent link: https://www.econbiz.de/10003622547
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Länderanalyse Baltikum : Chancen und Risiken für Außenhandel und Auslandsproduktion ; Erfahrungen deutscher mittelständischer Unternehmen der Investitionsgüterindustrie
Glowik, Mario - In: Osteuropa / Osteuropa-Wirtschaft 51 (2006) 3/4, pp. 234-248
Persistent link: https://www.econbiz.de/10003392282
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Strategic management of Korean consumer electronics companies : a case study of Samsung
Glowik, Mario - In: Perspectives on internationalization and international …, (pp. 384-408). 2008
Persistent link: https://www.econbiz.de/10003729495
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Global business dynamics
Glowik, Mario - In: Global strategy in the service industries : dynamics, …, (pp. 1-15). 2017
Persistent link: https://www.econbiz.de/10011659836
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Environmental analysis
Glowik, Mario - In: Global strategy in the service industries : dynamics, …, (pp. 16-38). 2017
Persistent link: https://www.econbiz.de/10011659849
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Strategy building
Glowik, Mario - In: Global strategy in the service industries : dynamics, …, (pp. 39-95). 2017
Persistent link: https://www.econbiz.de/10011659850
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Case study: Alibaba group : a successful Chinese and international digital business giant?
Glowik, Mario - In: Global strategy in the service industries : dynamics, …, (pp. 96-105). 2017
Persistent link: https://www.econbiz.de/10011659854