Purpose – Using the concept of loss aversion, this paper aims to investigate the relationship between service quality and customer loyalty in the home delivery industry. The second purpose of this paper is to investigate the moderating effect of service convenience in the relationship between...

Purpose – This paper attempts to investigate the casual relationships among service convenience, perceived service value, perceived service guarantee strength, customer satisfaction, and loyalty. Although previous studies have addressed the importance of these variables, the understanding of...

Purpose – This study attempts to investigate the causal relationships between perceived trust, perceived value, customer satisfaction, and corporate reputation to understand how customer perceptions evolve into customer loyalty in the restaurant sector. Design/methodology/approach – This...

Purpose – The purpose of this paper is to examine the asymmetric effect of negative and positive attribute‐level performance (i.e. effort expectancy, performance expectancy, social influence, facilitating conditions, flow experience, and satisfaction) of online social networking (OSN) on...

Purpose – The primary aim of this paper is to investigate the evolutionary process and collaboration within Taiwan's cut‐flower supply chains. The paper also go on to discuss the enablement of supply chain coordination through information technology (IT) adoption and network effects, as well...

Total quality management (TQM) has been widely brought into action to improve the business’s essence in industries. In Taiwan, the computer and its peripheral industry is becoming a real global business. Most of the companies are buying and selling goods and services all through the world’s...