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Purpose – The purpose of this paper is to investigate the association between three personality traits (individualism, materialism and the “need for cognition”) and two characteristics of shoppers who buy private‐label brands (their predisposition to do so, and the importance they attach...
Persistent link: https://www.econbiz.de/10014692707
Purpose – Consumers frequently find themselves having to choose between various product brands that differ in price and quality. The purpose of this paper is to examine several possible factors that may affect this choice: message framing of the choice as either gain or loss of money or...
Persistent link: https://www.econbiz.de/10014729869
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Purpose: This study aims to explore the components of eco-service quality at hotels and to cluster hotel customers based on their eco-service quality perceptions. Design/methodology/approach: A quantitative research approach was adapted, and a survey study was performed on Russian tourists...
Persistent link: https://www.econbiz.de/10012541045
Persistent link: https://www.econbiz.de/10014881606
Purpose – The aims of the study are: to compare the environmental concern and scepticism levels of the participants and whether or not they display green purchase behaviour; to investigate the influence of environmental concern and scepticism on green purchase behaviour by utilizing the Theory...
Persistent link: https://www.econbiz.de/10014946329
Onem-Performans Analizi, one suruldugu tarihten itibaren akademisyenlerin ve uygulayicilarin ilgisini ceken bir istatis-tiksel teknik olmustur. Analizin temeli, incelenen husus veya boyuta ait ozelliklerin onemi ile bu ozelliklere yonelik performans algilarinin bir matris uzerinde...
Persistent link: https://www.econbiz.de/10009416845
Purpose The purpose of this study is to investigate the direct impact of shopping experience of tourists on their satisfaction with shopping, while perceived crowding is used as a moderator in this relationship. Design/methodology/approach The proposed conceptual model was tested by an empirical...
Persistent link: https://www.econbiz.de/10014813702
Persistent link: https://www.econbiz.de/10009964095
Persistent link: https://www.econbiz.de/10009825632