Purpose – This study seeks to evaluate the importance of new product development cycle time for firms that have a strategy of pursuing exporting as a means of achieving and sustaining competitive advantage. Design/methodology/approach – A mail survey utilizing the key informant approach for...

Purpose – The purpose of this article is to empirically test the impact of supply‐chain management (SCM) capabilities on business performance so as to determine to what degree customer‐oriented SCM issues influence competitive position and organizational performance....

Purpose – To respond to an increasingly uncertain environment, firms are seeking to enhance flexibility across the value chain. Spanning flexibility, a critical dimension of value chain flexibility, is the ability of a firm to provide horizontal information connections across the value chain...

Purpose – To succeed in an uncertain environment, firms must respond to changing customer needs, and logistics flexibility is an important part of the response. This paper defines logistics flexibility, creates a framework to understand it, and shows how it relates to customer satisfaction....

Presents an initial inquiry into the role of competitive environmental scanning in the internationalization process. Explores specifically the relationship between dimensions of competitive environmental scanning and measures of export market involvement and success. Finds that the results...

Investigates the potential of demand artefacts in country‐of‐origin studies using three alternative methodological approaches: hetero‐method replication, non‐experiment and post‐experimental inquiry. The results converge in their support of the plausibility of demand artefacts in the...

The relative importance of country of origin, product warranty, and retail store image on consumers′ product quality perception, overall attitude toward the product, and purchase intentions is investigated. A 2x2x2 full factorial design with two levels (high and low) of country of origin,...

This study is prompted by the growing sales and the acceptance of thrift stores in the USA. It focuses on consumers’ evaluations and attitudes of secondhand, or thrift stores, and specifically examines the effects of store image and general attitude toward secondhand stores on “shopping...

This paper develops a conceptual framework that incorporates three innovation strategies and three learning activities through the mechanism of four conversion processes in new product development. Also included is the impact of the three learning activities on performance. The framework can...

Purpose: Firms are increasingly using social media platforms to engage with individuals, as it is recognized that a firm’s social media activity outcomes, such as number of user comments, followers or likes, impact brand equity. This study aims to evaluate both the extent that these social...