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What drives store brand purchases during crisis periods? : evidence from panel data in four product categories
Diallo, Mbaye Fall; Kaswengi, Joseph - In: International journal of retail & distribution management 44 (2016) 3, pp. 301-319
Persistent link: https://www.econbiz.de/10011515880
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In times of crisis : perspectives and challenges of the 21st century
Diallo, Mbaye Fall (ed.); Kaswengi, Joseph (ed.) - 2018
Persistent link: https://www.econbiz.de/10011918728
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Fundamental transformations of trust and its drivers : a multi-stage approach of business-to-business relationships
Akrout, Houcine; Diallo, Mbaye Fall - In: Industrial marketing management : the international … 66 (2017), pp. 159-171
Persistent link: https://www.econbiz.de/10011776004
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Consumers' perceptions of retail business ethics and loyalty to the retailer : the moderating role of social discount practices
Diallo, Mbaye Fall; Lambey-Checchin, Christine - In: Journal of business ethics : JOBE 141 (2017) 3, pp. 435-449
Persistent link: https://www.econbiz.de/10011701488
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How previous positive experiences with store brands affect purchase intention in emerging countries : a comparison between Brazil and Colombia
Diallo, Mbaye Fall; Ribamar Siqueira, Jose <Jr.> - In: International marketing review 34 (2017) 4, pp. 536-558
Persistent link: https://www.econbiz.de/10011760569
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Store image perceptions and customer knowledge cues in emerging markets : a cross-country investigation in Brazil and Vietnam
Diallo, Mbaye Fall; Cliquet, Gérard - In: International journal of retail & distribution management 44 (2016) 12, pp. 1182-1205
Persistent link: https://www.econbiz.de/10011643922
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Comportement responsable des touristes : le rôle de l'engagement social
Diallo, Mbaye Fall; Sall, Fatou Diop; Leroux, Erick; … - In: Recherche et applications en marketing 30 (2015) 3, pp. 88-108
Persistent link: https://www.econbiz.de/10011551656
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How do price perceptions of different brand types affect shopping value and store loyalty?
Diallo, Mbaye Fall; Coutelle-Brillet, Patricia; … - In: Psychology & marketing 32 (2015) 12, pp. 1133-1147
Persistent link: https://www.econbiz.de/10011411890
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How store service quality affects attitude toward store brands in emerging countries : effects of brand cues and the cultural context
Diallo, Mbaye Fall; Seck, Anne Marianne - In: Journal of business research : JBR 86 (2018), pp. 311-320
Persistent link: https://www.econbiz.de/10011855345
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Understanding factors affecting store brand purchase in times of crisis
Kaswengi, Joseph; Diallo, Mbaye Fall - In: In times of crisis : perspectives and challenges of the …, (pp. 147-159). 2018
Persistent link: https://www.econbiz.de/10011941148