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Perceived consumer navigational control in travel websites

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Manganari, Emmanouela E.; Siomkos, George J.; … - In: European journal of marketing : EJM 43 (2009) 9/10, pp. 1140-1153

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An empirical investigation of the relationship between market orientation and MrklS effectiveness in upscale hotels in Greece

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The importance of factors influencing product-harm crisis management across different crisis extent levels: a conjoint analysis

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The seven principles of WOM and Buzz marketing : crossing the tipping point

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Product-harm crisis management : time heals all wounds?

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Gastronomy tourism : an examination of the "Greek breakfast initiative" potential

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Delineating the role of endorser's perceived qualities and consumer characteristics on celebrity endorsement effectiveness

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