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Purpose – A large number of researchers and marketing textbooks see business marketing dominantly from the relationship marketing perspective. One can even talk about a “matrimony” of these domains; “RM=BM”. The Contemporary Marketing Practices studies, however, provide clear evidence...
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Purpose: In a volatile marketplace, warehouse management is fundamentally contingent of changes in its supply network environment. Flexibility is therefore a key logistics issue in distribution centre management. This study probes into the nature of warehouse flexibility in a supply network...
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Purpose: The purpose of this paper is to question the applicability of recent industry-derived terms such as “Big Data” (BD) and the “Internet of things” (IoT) in a supply chain managerial context. Is this labeling useful in managing the operations found in supply chains?...
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Purpose: This study aims to consider the developing of strategic use of big data in association with long-linked physical goods supply focusing on risk management. Design/methodology/approach: Analysis is grounded on a case study of organizing the import of machine parts from Shanghai, China,...
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