Unlike other books about coaching, this book examines the process of coaching rather than its techniques and goals and addresses issues such as the problematic relationship between coach and coachee in business coaching when the explicit goal is to improve individual performance within an...

Purpose – This paper aims to propose, discuss and evaluate a four‐stage model of storyselling and its accompanying power dynamics, which are at the heart of coaching in organisations. Design/methodology/approach – This paper is informed by a social constructionist view of coaching....