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/methodology/approach – A review of previous studies on B2B web sites results in the development of the “I‐E‐I (internet …
Persistent link: https://www.econbiz.de/10015008473
potential to galvanise broad‐sweeping changes to the process as have intranets. To maximise the benefits for their organisations …
Persistent link: https://www.econbiz.de/10014850670
developed based on these lessons for managing content and enabling searching for content over the internet. Findings – The …
Persistent link: https://www.econbiz.de/10014859617
Persistent link: https://www.econbiz.de/10014965394
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Purpose – The purpose of this paper is to explore the impact of the use of the human resources (HR) intranet at managerial levels in terms of internal customer satisfaction with the HR function. Design/methodology/approach – Using role theory to underpin the research, this study examines...
Persistent link: https://www.econbiz.de/10014973992
Purpose – The purpose of this study is to empirically examine the perceptions of the importance of the internet to … human resource management (HRM) and to understand the existing human resource (HR) practices and needs of the internet to … most frequently cited internet‐supported HRM function in the existing literature is recruitment and selection. The results …
Persistent link: https://www.econbiz.de/10014974039
Purpose – The purpose of this study is to provide a better understanding of the virtual communities' phenomenon. Design/methodology/approach – This paper reports a case study. It explains one of the most successful online strategies developed by a global brand, Coca‐Cola, in Spain....
Persistent link: https://www.econbiz.de/10014691695
Purpose – To analyse the power that a virtual brand community exerts over a brand of a mass‐marketed convenience product. To draw implications about the strategy that a company can employ facing this power shift. To track emerging trends in virtual brand communities applied to convenience...
Persistent link: https://www.econbiz.de/10014722357
‐mail‐based Internet Public Library's (IPL's) online reference interaction. Design/methodology/approach – A total of 400 transcripts …
Persistent link: https://www.econbiz.de/10014853458