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Service quality : the impact of frequency, timing, proximity, and sequence of failures and delights
Sivakumar, K.; Li, Mei; Dong, Beibei - In: Journal of marketing 78 (2014) 1, pp. 41-58
Persistent link: https://www.econbiz.de/10010250081
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The influence of spirituality on buyer perception within business-to-business marketing relationships : a cross-cultural exploration and comparison
Standifer, Rhetta L.; Evans, Kenneth R.; Dong, Beibei - In: Journal of relationship marketing : innovations & … 9 (2010) 3, pp. 132-160
Persistent link: https://www.econbiz.de/10008778751
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The effects of customer participation in co-created service recovery
Dong, Beibei; Evans, Kenneth R.; Zou, Shaoming - In: Journal of the Academy of Marketing Science 36 (2008) 1, pp. 123-137
Persistent link: https://www.econbiz.de/10003679924
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Effect of customer participation on service outcomes : the moderating role of participation readiness
Dong, Beibei; Sivakumar, K.; Evans, Kenneth R.; Zou, … - In: Journal of service research : JSR 18 (2015) 2, pp. 160-176
Persistent link: https://www.econbiz.de/10011283711
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Factors that influence multinational corporations' control of their operations in foreign markets : an empirical investigation
Dong, Beibei; Zou, Shaoming; Taylor, Charles Raymond - In: Journal of international marketing 16 (2008) 1, pp. 98-119
Persistent link: https://www.econbiz.de/10003771408
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The CRM process and the banking industry : insights from the marketing literature
Mantrala, Murali K.; Krafft, Manfred; Dong, Beibei; … - In: Advances in banking technology and management : impacts …, (pp. 159-185). 2008
Persistent link: https://www.econbiz.de/10003606642
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A process-output classification for customer participation in services
Dong, Beibei; Sivakumar, K. - In: Journal of service management 26 (2015) 5, pp. 726-750
Persistent link: https://www.econbiz.de/10011503557
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How a customer participates matters : "I am producing" versus "I am designing"
Dong, Beibei - In: The journal of services marketing 29 (2015) 6/7, pp. 498-510
Persistent link: https://www.econbiz.de/10011418354
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Recovering coproduced service failures : antecedents, consequences, and moderators of locus of recovery
Dong, Beibei; Sivakumar, K.; Evans, Kenneth R.; Zou, … - In: Journal of service research : JSR 19 (2016) 3, pp. 291-306
Persistent link: https://www.econbiz.de/10011665411
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Customer participation in services : domain, scope, and boundaries
Dong, Beibei; Sivakumar, K. - In: Journal of the Academy of Marketing Science 45 (2017) 6, pp. 944-965
Persistent link: https://www.econbiz.de/10011779550