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Positive and negative feelings were central to the development of economics, especially in utility theory in classical economics. While neoclassical utility theory ignored feelings, behavioral economics more recently reintroduced feelings in utility theory. Beyond feelings, economic theorists...
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The likelihood of replicating an effect such as asymmetric dominance (AD) largely depends on the other, usually more important choice drivers (e.g., attributes, values). Accordingly, it is not at all surprising that the AD effect is often not observed when other choice drivers have greater...
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The current study examines individual decision making in the fi eld of personal finance. How do people arrive at a financial decision? A laboratory experiment investigates the way external information is integrated into the decision making process. The objective is to explore the link between...
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