Showing 1 - 10 of 11
Purpose – Events venues are incredibly diverse and yet a coherent typology fails to be apparent in the mainstream literature. Indeed, the focus of research has predominately been on the demand as opposed to the supply side of events venues. The article attempts to ameliorate this gap in...
Persistent link: https://www.econbiz.de/10014770888
Persistent link: https://www.econbiz.de/10004959041
This study aimed to investigate and analyse the internal pre-purchase transport choice behaviour of Chinese and Australian tourists in Scotland. A literature review was carried out to explore the pre-purchase internal transport choice behaviour of tourists. A questionnaire was designed based on...
Persistent link: https://www.econbiz.de/10008499023
Purpose – The purpose of this paper is to review the role of new product development (NPD) in event venue operations by drawing on existing literature. The paper acknowledges product innovation as an under‐researched field in event venues and explores this within the context of seven diverse...
Persistent link: https://www.econbiz.de/10014867428
Purpose – The purpose of this paper is to explore events venues management's attitudes and practices toward new product development and innovation within the event industry. Design/methodology/approach – The approach is a multiple case study of different types of events venues in Scotland. A...
Persistent link: https://www.econbiz.de/10014867440
Purpose – The paper aims to provide an overview of how UK conference centres have incorporated Web 2.0 applications, such as Linkedin, Facebook and Twitter, into their marketing communications strategies. Design/methodology/approach – Following an analysis of the impacts of Web 2.0...
Persistent link: https://www.econbiz.de/10014770889
Purpose – This paper aims to uncover how social media is used, managed, and perceived by sports and entertainment venue (SEV) managers. While there is considerable evidence that social media has been used effectively by Fortune 500 companies, it is not known how social media is administered...
Persistent link: https://www.econbiz.de/10014770890
Purpose – The purpose of this paper is to illuminate how the strategic decisions a visitor attraction (VA) makes in relation to how it handles weddings or corporate functions on site will have a direct affect on what “work process knowledge” (WPK) an employee will need....
Persistent link: https://www.econbiz.de/10014770891
Purpose – The purpose of this paper is to propose a conceptual comparative framework measuring the implementation of corporate social responsibility (CSR) within the UK conference sector. Design/methodology/approach – A self‐administered internet‐based survey was conducted to examine the...
Persistent link: https://www.econbiz.de/10014770892
Purpose – Philosophical espousal of the sustainability rubric is becoming widespread in the event industry. A business systems‐oriented literature has emerged that helps event organizers plan for and measure success of more environmentally responsible or sustainable events. While top‐down...
Persistent link: https://www.econbiz.de/10014770893