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Nutrition and health claims : call for and justification of governmental intervention from the consumers' perspective : Notwendigkeit und Rechtfertigung einer staatlichen Regulierung aus Konsumentensicht

Hartmann, Monika; Lensch, Anne Katrin; Simons, Johannes; … - In: Agrarwirtschaft : Zeitschrift für Betriebswirtschaft, … 57 (2008) 2, pp. 130-140

Zur Verhinderung der Irreführung von Verbrauchern und zur Harmonisierung des europäischen Rechts wurde im Dezember 2006 die Verordnung (EG) Nr. 1924/2006 zur Regelung nährwert- und gesundheitsbezogener Angaben (NGAs) über Lebensmittel erlassen. Vor diesem Hintergrund erfolgt im vorliegenden...

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Chapter 4. Advertising in Markets

Renault, Régis - 2015

This chapter proposes an analysis of the role of advertising in the transmission of information in markets. It also describes how the economic analysis of informative advertising provides a satisfactory account of advertising practices and discusses the extent to which resorting to alternative...

Persistent link: https://www.econbiz.de/10014025249

Showing a tree to sell the forest : the impact of attribute- and alternative-based information presentation on consumers' choices

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Positively useless : irrelevant negative information enhances positive impressions

Shoham, Meyrav; Moldovan, Sarit; Steinhart, Yael - In: Journal of consumer psychology : JCP : the official … 27 (2017) 2, pp. 147-159

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When online reviews meet sales volume information : is more or accurate information always better?

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Informed seller with taste heterogeneity

Koessler, Frédéric; Skreta, Basilikē - In: Journal of economic theory 165 (2016), pp. 456-471

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The effectiveness of e-word-of-mouth communication about smartphones purchase intention : digital influencer

Rosário, João Ferreira do; Loureiro, Sandra Maria Correia - In: International journal of internet marketing and … 15 (2021) 4, pp. 429-449

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The relevance of irrelevant information

Chadd, Ian; Filiz-Ozbay, Emel; Ozbay, Erkut Y. - In: Experimental economics : a journal of the Economic … 24 (2021) 3, pp. 985-1018

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Information multidimensionality in online customer reviews

Wang, Fang; Du, Zhao; Wang, Shan - In: Journal of business research : JBR 159 (2023), pp. 1-15

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Information processing of food safety messages : what really matters for restaurant customers?

Shafieizadeh, Kiyan; Alotaibi, Salman; Tao, Chen-Wei … - In: International journal of contemporary hospitality management 35 (2023) 10, pp. 3638-3661

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