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Investigating binge-watching and its effect on paid subscription : a mixed-method study based on SOR theory
Song, Lianlian; Yao, Shanji; Liu, Lili; Tso, Kwok Fai … - In: Journal of consumer behaviour 24 (2025) 1, pp. 20-43
Persistent link: https://www.econbiz.de/10015333892
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Analysis of launch strategy in cross-border e-Commerce market via topic modeling of consumer reviews
Wang, Feifei; Yang, Yang; Tso, Kwok Fai Geoffrey; Li, Yang - In: Electronic commerce research 19 (2019) 4, pp. 863-884
Persistent link: https://www.econbiz.de/10012126614
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Good practices and considerations in conducting email survey for fashion retail industry
Wu, Chi Wai; Tso, Kwok Fai Geoffrey - In: Contemporary case studies on fashion production, …, (pp. 105-117). 2018
Persistent link: https://www.econbiz.de/10011790489
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Forecasting week-to-week television ratings using reduced-form and structural dynamic models
Song, Lianlian; Shi, Yang; Tso, Kwok Fai Geoffrey; Lo, … - In: International journal of forecasting 37 (2021) 1, pp. 302-321
Persistent link: https://www.econbiz.de/10012692718
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Forecasting tourist daily arrivals with a hybrid SARIMA-LSTM approach
Wu, Chi Wai; Ji, Lei; He, Kaijian; Tso, Kwok Fai Geoffrey - In: Journal of hospitality & tourism research : JHTR ; the … 45 (2021) 1, pp. 52-67
Persistent link: https://www.econbiz.de/10012426089
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Crude oil risk forecasting : new evidence from multiscale analysis approach
He, Kaijian; Tso, Kwok Fai Geoffrey; Zou, Yingchao; Liu, Jia - In: Energy economics 76 (2018), pp. 574-583
Persistent link: https://www.econbiz.de/10011976731
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Converting people-meter data from per-minute to per-second analysis : a statistical model offers a closer look at TV ad avoidance and effectiveness
Song, Lianlian; Zhou, Peng; Tso, Kwok Fai Geoffrey; Lo, … - In: Journal of advertising research 59 (2019) 1, pp. 53-72
Persistent link: https://www.econbiz.de/10012007143
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Commercial audience retention of television programs : measurement and prediction
Song, Lianlian; Shi, Yang; Tso, Kwok Fai Geoffrey - In: International journal of advertising : the review of … 41 (2022) 3, pp. 435-461
Persistent link: https://www.econbiz.de/10013209342
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Quantum optimized cost based feature selection and credit scoring for mobile micro-financing
Chen, Chi Ming; Tso, Kwok Fai Geoffrey; He, Kaijian - In: Computational economics 63 (2024) 2, pp. 919-950
Persistent link: https://www.econbiz.de/10014475076
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The perception of authority by enterprise workers and staff and its impact on the management behaviour : models of ownership compared
Cai, He - In: Social sciences in China : a quarterly journal 23 (2002) 3, pp. [68]-77
Persistent link: https://www.econbiz.de/10015147578