The Closed Economy: Absence of a Deficit Target. -- Monetary Policy -- Fiscal Policy -- Monetary and Fiscal Interaction -- Monetary and Fiscal Cooperation -- The Closed Economy: Presence of a Deficit Target -- Fiscal Policy -- Monetary and Fiscal Interaction -- Monetary and Fiscal Cooperation --...

Strategic change management is indispensable for every organization that has to adjust its strategy to changing industry contexts. Patricia Klarner adopts a new approach to analyze strategic changes and introduces the rhythm of change as a concept that measures the timing of changes. Her...

Interactive Web 2.0 Applications in the Multi-Channel Marketing for Retailers -- How to Maintain a Process Perspective on Retail Internationalization: The IKEA Case -- Trade Credit Periods in Retail Commerce for Products of Mass Consumption: An Application to Spanish Legislation -- Customer...

Introductory Lecture -- Housing in DSGE Models: Findings and New Directions -- Housing and the Business Cycles -- Housing and the Macroeconomy: The Italian Case -- Cyclical Relationships Between GDP and Housing Market in France: Facts and Factors at Play -- Does Housing Really Lead the Business...

Basic Principles of Entrepreneurship -- Processes, Entrepreneurial Opportunity, Innovation -- The Business Plan and Formation of the Enterprise -- Marketing -- Organization and Personnel -- Start-up and Growth Financing -- Growth and Growth Management

Theoretische Erkenntnisse -- Kundenorientierte Unternehmensführung als Managementherausforderung -- Methodische Erkenntnisse -- Konzeption und Nutzung des Net Promoter® Score -- Customer-Relationship-Management-Integration des Net Promoter® Score -- Kundenorientierte Unternehmensführung –...