The low level of health literacy skills often found in elderly people has been associated with a significant risk of poor access to health services and poor health status and makes it more likely that they will be prevented from obtaining and understanding the basic health information and...

This research explores the systematic, cross-national differences in choice-inferred risk preferences between American and South Korean (“Korean”) elders. A total of four different sample groups including – the American elders , the Korean elders, the American young adults, and the Korean...

Understanding consumer psychological characteristics and their impact on consumer behavior is an important foundation for business marketing strategies. Self-perceived age has a great impact on older consumers' behavior. This article defines the gray market in China, investigates the factors...