The digital ecosystem continues to expand around the world and is revolutionising the way markets are researched. Indeed, consumer experiences are advertised and disseminated through so many channels and media that it has become a major challenge for researchers and marketing practitioners to...

Co-creation 5.0 is a new era in which frontline employees (FLE) and service robots work as a team. This study examines the consequences of co-creation 5.0 on service outcomes in a real context and analyses the moderating effect of the FLEs and collaborative service robot (CSR) teams. We employed...

Due to the ageing of the population, public pension plans are increasingly being implemented by private savings schemes. This therefore gives rise to a wide range of innovative schemes to meet the varying needs of savers and financial institutions. Therefore, the aim of this paper is to propose...