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Sustainable style without stigma : can norms and social reassurance influence secondhand fashion recommendation behavior among Gen Z?

Boyer, Sophia; Jiang, Ziyou; Lyu, Jewon - In: Journal of global fashion marketing : JGfM 15 (2024) 3, pp. 341-356

Persistent link: https://www.econbiz.de/10015051281

Forecasting the spread of sustainability movement : computational analysis on social media messages promoting climate actions

Shin, Sumin; Jiang, Ziyou; Lim, Rachel Esther; Lyu, Jewon - In: Journal of current issues and research in advertising 45 (2024) 3, pp. 282-300

Persistent link: https://www.econbiz.de/10015191716

Guest editorial: retail reinvention through retaining customer engagement

Lim, Heejin; Lyu, Jewon - In: International journal of retail and distribution management 51 (2023) 8, pp. 973-974

Persistent link: https://www.econbiz.de/10014334347

Potential determinants of consumers' intention to purchase 3D printed fashion products

Lyu, Jewon; Hahn, Kim; Lee, Hyun-Joo - In: International journal of retail and distribution management 51 (2023) 8, pp. 1027-1044

Persistent link: https://www.econbiz.de/10014334352

Special issue: retail reinvention through retaining customer engagement

Lim, Heejin (ed.); Lyu, Jewon (ed.) - 2023

Persistent link: https://www.econbiz.de/10014334374

Cross cultural consensus : development of the universal leadership model

Jones, Robert Paul; Lyu, Jewon; Runyan, Rodney; … - In: International journal of retail & distribution management 42 (2014) 4, pp. 240-266

Persistent link: https://www.econbiz.de/10010380637

Between you and me : the effects of content ephemerality and the role of social value orientation in luxury brands' social media communication

Lim, Heejin; Childs, Michelle; Cuevas, Leslie; Lyu, Jewon - In: Journal of global fashion marketing : JGfM 12 (2021) 2, pp. 120-132

Persistent link: https://www.econbiz.de/10012500702

Exploring factors which motivate older consumers' self-service technologies (SSTs) adoption

Lee, Hyun-Joo; Lyu, Jewon - In: The international review of retail, distribution and … 29 (2019) 2, pp. 218-239

Persistent link: https://www.econbiz.de/10012208864

Does familiarity matter? : examining model familiarity in Instagram advertisements

Copeland, Lauren; Lyu, Jewon; Han, Jinhee - In: Journal of internet commerce 22 (2023) 1, pp. 97-121

Persistent link: https://www.econbiz.de/10013547775

Flow matters : antecedents and outcomes of flow experience in social search on Instagram

Cuevas, Leslie; Lyu, Jewon; Lim, Heejin - In: Journal of Research in Interactive Marketing 15 (2021) 1, pp. 49-67

Purpose: This study aims to identify key motivation factors for consumers’ social search and examine the role of flow in the process. This study assessed how content quality (i.e. visual aesthetics, textual information and timeliness) and system quality (i.e., intuitiveness and interactivity)...

Persistent link: https://www.econbiz.de/10012541376