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Consumer behaviour
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Hult, G. Tomas M.
177
Voorhees, Clay M.
50
Ketchen, David J.
26
Calantone, Roger J.
19
Cavusgil, S. Tamer
17
Kirca, Ahmet H.
14
Zhang, Yufei
14
Chabowski, Brian R.
13
Ferrell, O. C.
12
Mena, Jeannette A.
11
Brady, Michael K.
10
Hair, Joseph F.
10
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10
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Tomas M. Hult, G.
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Olson, Eric M.
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Keillor, Bruce D.
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4
Zhao, Yanhui
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3
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3
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Round Table on Study Abroad Programs in Business Schools <2001, East Lansing, Mich.>
2
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Journal of the Academy of Marketing Science
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Marketing strategy's conceptual foundations : market orientation, the cornerstone of strategic marketing thought
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Information search and product returns across mobile and traditional online channels
Zhang, Yufei
;
Voorhees, Clay M.
;
Chen, Lin
;
Chiang, Jeongwen
- In:
Journal of retailing
98
(
2022
)
2
,
pp. 260-276
Persistent link: https://www.econbiz.de/10013364282
Saved in:
2
Effects of firm-, industry-, and country-level innovation on firm performance
Zhang, Yufei
;
Hult, G. Tomas M.
;
Ketchen, David
; …
- In:
Marketing letters : a journal of research in marketing
31
(
2020
)
2/3
,
pp. 231-245
Persistent link: https://www.econbiz.de/10012301458
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3
Antecedents and consequences of customer satisfaction : do they differ across online and offline purchases?
Hult, G. Tomas M.
;
Sharma, Pratyush Nidhi
;
Morgeson, …
- In:
Journal of retailing
95
(
2019
)
1
,
pp. 10-23
Persistent link: https://www.econbiz.de/10012102908
Saved in:
4
Competing assessments of market-driven, sustainability-centered, and stakeholder-focused approaches to the customer-brand relationships and performance
Mena, Jeannette A.
;
Hult, G. Tomas M.
;
Ferrell, O. C.
; …
- In:
Journal of business research : JBR
95
(
2019
),
pp. 531-543
Persistent link: https://www.econbiz.de/10011980418
Saved in:
5
Editorial: Market-focused sustainability : market orientation plus!
Hult, G. Tomas M.
- In:
Journal of the Academy of Marketing Science
39
(
2011
)
1
,
pp. 1-6
Persistent link: https://www.econbiz.de/10008909614
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6
Editorial: A focus on international competitiveness
Hult, G. Tomas M.
- In:
Journal of the Academy of Marketing Science
40
(
2012
)
2
,
pp. 195-201
Persistent link: https://www.econbiz.de/10009524901
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7
Toward a theory of the boundary-spanning marketing organization and insights from 31 organization theories
Hult, G. Tomas M.
- In:
Journal of the Academy of Marketing Science
39
(
2011
)
4
,
pp. 509-536
Persistent link: https://www.econbiz.de/10009297213
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8
Managing the international strategic sourcing process as a market-driven organizational learning system
Hult, G. Tomas M.
-
2006
Persistent link: https://www.econbiz.de/10003410946
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9
JAMS 2010 - 2015 : literature themes and intellectual structure
Hult, G. Tomas M.
- In:
Journal of the Academy of Marketing Science
43
(
2015
)
6
,
pp. 663-669
Persistent link: https://www.econbiz.de/10011409909
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10
Prediction : Coveted, Yet Forsaken? Introducing a Cross‐Validated Predictive Ability Test in Partial Least Squares Path Modeling
Liengaard, Benjamin Dybro
;
Sharma, Pratyush Nidhi
; …
- In:
Decision Sciences
52
(
2020
)
2
,
pp. 362-392
Persistent link: https://www.econbiz.de/10012281470
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