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Online environmental platforms service and green consumer behavior nexus : a multi-mediator study

Rana, Seemab; Shafi, Fazilathunissa; Rasheed, Aimen; … - In: Future Business Journal 10 (2024) 1, pp. 1-18

Green purchase behavior in Pakistan faces challenges due to lack of awareness, limited availability, and greenwashing by companies that demand use of online environmental platforms. The study aims to examine the effect of Online Environmental Platforms Service on green purchase behaviors of...

Persistent link: https://www.econbiz.de/10015411173

The role of green marketing and promotion of green energy bonds to reduce carbon emissions in Indonesia

Sabbar, Sabbar Dahham; Musa, Hani Amer; Kadir, Abdul Rahman - In: International Journal of Energy Economics and Policy : IJEEP 13 (2023) 5, pp. 73-82

Persistent link: https://www.econbiz.de/10014375139

Sustainable consumption behavior of energy and water-efficient products in a resource-constrained environment

Marzouk, Omneya A.; Mahrous, Abeer A. - In: Journal of global marketing 33 (2020) 5, pp. 335-353

Persistent link: https://www.econbiz.de/10012313051

The role of green marketing in energy conservation in the domestic sector

Shukla, Pranjjal; Paul, Dipen; Malik, Sushant; Mishra, … - In: International Journal of Energy Economics and Policy : IJEEP 11 (2021) 1, pp. 263-269

Persistent link: https://www.econbiz.de/10012587603

Green Brand as a New Pattern of Energy-Efficient Consumption

Chygryn, Olena; Kuzior, Aleksandra; Olefirenko, Oleg; … - In: Marketing i menedžment innovacij : m&mi 13 (2022) 3, pp. 78-87

Persistent link: https://www.econbiz.de/10013490931

Drivers of green product adoption : the role of green perceived value, green trust and perceived quality

Cheung, Ronnie; Lam, Aris Y. C.; Lau, Mei Mei - In: Journal of global scholars of marketing science : … 25 (2015) 3, pp. 232-245

Persistent link: https://www.econbiz.de/10011407171

Integral model of green brand equity : a study among customers of online shopping websites

Dolatabadi, Hossein Rezaei; Tabaeeian, Reihaneh Alsadat; … - In: EuroMed journal of management 1 (2015/2016) 2, pp. 185-199

Persistent link: https://www.econbiz.de/10011655405

A predictive model for environmentally responsible purchase intention of organic products : a study from Malaysia

Denis, Joachim Clement; Shathees Baskaran - In: International journal of business innovation and … 36 (2025) 2, pp. 204-228

Persistent link: https://www.econbiz.de/10015359209

Explaining consumer use of renewable energy : determinants and gender and age moderator effects

Gonçalves, Helena Martins; Viegas, Adriana - In: Journal of global scholars of marketing science : … 25 (2015) 3, pp. 198-215

Persistent link: https://www.econbiz.de/10011407168

Young consumers' green purchase behaviour in an emerging market

Nguyen, Ninh; Lobo, Antonio; Bach Khoa Nguyen - In: Journal of strategic marketing 26 (2018) 7, pp. 583-600

Persistent link: https://www.econbiz.de/10011976363