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Consumer behaviour
98
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98
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Kim, Jungkeun
110
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38
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29
Park, Jooyoung
23
Lee, Jacob C.
21
Yoon, Sukki
21
Kim, Jae-Eun
15
Jhang, Jihoon
14
Seo, Yuri
13
Choi, Yung Kyun
11
Giroux, Marilyn
11
Park, Jongwon
11
Cui, Yuanyuan
10
Koo, Chulmo
10
Marshall, Roger
10
Kim, Yeonshin
9
Kim, Changju
8
Gonzalez-Jimenez, Hector
7
Kim, Jeong Hyun
7
Kim, Seeun
7
Lee, Jaehoon
7
Franklin, Drew
6
Hwang, Euejung
6
Lee, Jaeseok
6
Spence, Mark T.
6
Badu-Baiden, Frank
5
Jang, Seongsoo
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Shin, Seunghun
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Kim, Kyeongheui
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4
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3
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3
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International journal of contemporary hospitality management
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A research report of the Boston University School of Management Manufacturing Roundtable
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Advances in Advertising Research XIII : Frontiers of Advertising: Re-considering Its Shapes and Forms
1
Asia Pacific journal of marketing and logistics
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Digital advertising : theory and research
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Innovations in supply chain management for information systems : novel approaches
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International Journal of Consumer Studies
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International Journal of Information Systems and Supply Chain Management (IJISSCM)
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Journal of Far Eastern business
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ECONIS (ZBW)
143
Other ZBW resources
13
OLC EcoSci
5
RePEc
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BASE
1
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31
AI robo-advisor anthropomorphism : the impact of anthropomorphic appeals and regulatory focus on investment behaviors
Baek, Tae Hyun
;
Kim, Min-Seong
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014304127
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32
Message assertiveness and price discounts : differences between hedonic and utilitarian consumption
Choi, Dongwon
;
Bang, Hye Jin
;
Yoon, Sukki
;
Baek, Tae Hyun
- In:
International journal of advertising : the review of …
43
(
2024
)
1
,
pp. 149-172
Persistent link: https://www.econbiz.de/10014450246
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33
Awe and guilt : desirability and feasibility appeals in social media green campaigns
Kim, Seeun
;
Childs, Michelle L.
;
Baek, Tae Hyun
- In:
Journal of consumer behaviour
22
(
2023
)
2
,
pp. 314-328
Persistent link: https://www.econbiz.de/10014251288
Saved in:
34
Colour effects in green advertising
Lim, Dongjae
;
Baek, Tae Hyun
;
Yoon, Sukki
;
Kim, Yeonshin
- In:
International Journal of Consumer Studies
44
(
2020
)
6
,
pp. 552-562
Persistent link: https://www.econbiz.de/10012281987
Saved in:
35
Death imagery in antipoaching advertising
Baek, Tae Hyun
;
Yoon, Sukki
- In:
Psychology & Marketing
37
(
2020
)
12
,
pp. 1684-1695
Persistent link: https://www.econbiz.de/10012407476
Saved in:
36
The impact of communication information on the perceived threat of COVID-19 and stockpiling intention
Giroux, Marilyn
;
Park, Jooyoung
;
Kim, Jungkeun
;
Choi, …
- In:
Australasian marketing journal : AMJ ; official journal …
31
(
2023
)
1
,
pp. 60-70
Persistent link: https://www.econbiz.de/10014228874
Saved in:
37
Why do experiments fail? : six practical suggestions for successful online experiments
Kim, Jungkeun
- In:
Journal of travel research : a quarterly publication of …
63
(
2024
)
7
,
pp. 1835-1844
Persistent link: https://www.econbiz.de/10015056419
Saved in:
38
The ownership distance effect : the impact of traces left by previous owners on the evaluation of used goods
Kim, Jungkeun
- In:
Marketing letters : a journal of research in marketing
28
(
2017
)
4
,
pp. 591-605
Persistent link: https://www.econbiz.de/10011780879
Saved in:
39
The influence of graphical versus numerical information representation modes on the compromise effect
Kim, Jungkeun
- In:
Marketing letters : a journal of research in marketing
28
(
2017
)
3
,
pp. 397-409
Persistent link: https://www.econbiz.de/10011730657
Saved in:
40
The impact of different price promotions on customer retention
Kim, Jungkeun
- In:
Journal of retailing and consumer services
46
(
2019
),
pp. 95-102
Persistent link: https://www.econbiz.de/10011980803
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